Competitive Market Analysis
Turn complex beer, wine, and spirits data into actionable, easy to use dashboards with best in class off-premise chain retail sales data, exclusively available through our alliance partnership with IRI.
- Product & Pricing: Identify trends to create products in line with consumer demand and analyze competitive pricing to optimize your strategy.
- Sales Optimization: Arm your sales reps with actionable market intelligence to fight for shelf space and identify top markets for growth.
- National Account Management: Optimize your chain strategy with competitive performance analysis across key off-premise accounts.
The team has delivered value through being an open, flexible business partner. I’ve had multiple conversations about product enhancements, optimizing markets and RMA’s and discussing the best ways to illustrate measures such as lift and VPO, all of which ultimately resulted in them becoming an even stronger resource. As a craft brewery, it’s extremely encouraging to know that we have an important voice in the design, development, and market selection of such a critical business tool and know that the team is committed to growing with us and the other industry leading breweries included in the partnership.
Beyond the clear benefits of the program, I have found the team to be passionate advocates of Independent Craft Beer and a strong partner as we compete in the ever changing Craft Segment. I strongly recommend that any Craft Brewer should explore these immense capabilities with Fintech.
Beverage Program Management
Optimize your beverage program with our streamlined solution designed to help you monitor program execution across all of your on-premise retail locations.
- Purchasing Compliance: Seamlessly audit purchasing with visualized reports that make it easy to monitor program compliance across your footprint.
- Marketing Optimization: Maximize marketing and have confidence in your on-program volume and spend by brand and supplier.
- Program Expansion: Identify opportunities with the ability to drill into products and quickly uncover what’s being purchased outside of your beverage program.
Protecting your beverage alcohol sales margins can be challenging, especially when the cost of items changes unexpectedly, store prices vary, and distributor naming conventions are complex. That’s why our cutting-edge solution simplifies the process by providing the insights you need to monitor costs at a store level, identify anomalies, and receive timely alerts. Our innovative tool empowers you to protect your profitability and improve your operational efficiency, all while delivering significant cost savings.